06. Target User

Header

Target User

ND036 C1 L2 06 Target User

Recap

Identifying a target user is important, because it makes it very clear who you are building the product for. Oftentimes, a problem will best be solved in different ways for different types of users. Identifying a target user creates focus and lets you focus on solving the needs of that specific target user.

Calculators

You would build a different calculator for a grade schooler vs. a scientist

You would build a different calculator for a grade schooler vs. a scientist

target user quiz

True or false: Your target user is a specific individual user you are targeting
SOLUTION: False

Summary

Your target user represents a set of users with shared characteristics, like demographics, motivations, goals, and frustrations, who are likely interested in your product. To identify your target user, you will need to talk to your users and do market research,

Further Research

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